To be a trusted alliance for international congress and event opportunities.
Connecting regional market knowledge with Swiss and European congress expertise across the Middle East and Asia.
Congrex Global Alliance was founded on a shared understanding that the Middle East and Asia are gaining increasing importance as destinations for knowledge exchange, science, and international events.
The Alliance brings together 1st Arabia's strong regional footprint and in-depth market knowledge with Congrex Switzerland's Swiss and European congress expertise. It is designed to support associations, scientific societies, governments, and corporations in attracting, elevating, and growing high-quality congresses, trade shows, and association events across the region.
The Alliance is not a merger. Each partner retains its own identity, expertise, and client relationships, while offering a coordinated service approach where the combined strengths of both organisations create added value for clients.
Scroll to explore the principles behind Congrex Global Alliance.
Connecting regional market knowledge with Swiss and European congress expertise across the Middle East and Asia.
Combining Congrex Switzerland's congress management experience with 1st Arabia's regional knowledge, networks, and delivery capabilities.
These values guide how the Alliance works with clients, partners, and stakeholders.
Each partner keeps its identity while combining strengths to create added value for clients.
We aim for professional, reliable, and well-structured event delivery.
We work with transparency and respect toward clients, partners, and stakeholders.
We believe in long-term cooperation and shared responsibility.
We respect regional contexts while applying international standards.
We develop our methods, tools, and processes with each project.
Founded in 2006 and headquartered in Riyadh, 1st Arabia is a leading MICE company operating across the Middle East and North Africa region. With experience across exhibitions, conferences, destination management, and corporate events, 1st Arabia brings regional delivery capability and market knowledge to the Alliance.
Congrex Switzerland is a Basel-based Professional Conference Organiser (PCO) and Association Management Company (AMC) with over 40 years of experience managing international scientific and medical congresses. A proud member of IAPCO, Congrex Switzerland is known for its Swiss standards of quality and precision.
Congrex Global Alliance offers a practical and coordinated approach for organisations seeking to strengthen, grow, or launch congresses and events across the Middle East and Asia. The Alliance combines regional market knowledge with international congress standards in a balanced and client-oriented way.
Bring your next congress or event vision to a trusted alliance.